Charly Cardeno

Charly Cardeno

Bogota, US Central Time +573013716656 ccardenoc@gmail.com

B2B/B2C SaaS Product Manager with over 6 years of experience. I'm passionate about driving product growth through Agile methodologies and maximizing ROI. I have a proven track record of successfully launching new products and leading post-investment re-builds to unlock scalability.

March 2023 - Present

Trustshoring

Senior Business Analyst, remote from Colombia

Worked on diverse projects across SaaS, education, and creative industries. Delivered Product Requirements, Technical Architectures, and Risk Plans to guide execution.

Key achievements include supporting a messaging app, an AI chat for students, a marketplace for Lightroom presets, and a script reader for actors. Currently improving workflows for a cloud-based client intake platform.

June 2022 - October 2024

Publicis Sapient

Product Manager, remote from Colombia

Led cross-functional teams to deliver product improvements and streamline processes across finance, healthcare, and oil & gas sectors, focusing on efficiency, automation, and user satisfaction.

  • Healthcare: Led the development of AI-driven solutions by integrating LLMs, boosting user satisfaction by 300% and saving 1,200+ hours per month through automation.
  • Finance: Reduced a cash account reconciliation process from 3 hours to 30 minutes by designing an automated Excel tool, minimizing errors and improving accuracy.
  • Oil & Gas: Directed the implementation of a new security framework, reducing approval times by 82% and improving system integrity.
March 2019 - May 2022

Elemento 43

Product Manager, hybrid from Colombia

Led a team of 40+ developers for three B2B products in the Netherlands, focusing on strategic planning, execution, and optimization. Took products from 0 to 1 and scaled them for increased performance and user satisfaction.

  • Automated data collection for an elevator auditing startup, reducing report generation from 5+ days to seconds. Increased client onboarding by 50% in under a year.
  • Rebuilt a school payment platform's architecture, enabling acquisition and expansion from 150 to 2K schools, increasing monthly payments from 200K to over 3M.
  • Led migration of a financial reconciliation platform from monolithic to microservices architecture, expanding capacity from 2M to 7M monthly transactions.
March 2018 - February 2019

Fleks

Product Owner, on-site in Amsterdam, Holland

When I joined Fleks, a B2B SaaS startup for job agencies, the founders were down to their last €20K. I slept on the CEO's couch to help save money while turning the company around.

  • Replaced a €50/hr software house with €12/hr Colombian talent, extending runway from 2 to 8+ months while improving output quality.
  • Guided the team to reduce API response times from 30+ to under 2 seconds.
  • Delivered a seamless user flow enabling growth from dozens to hundreds of users in the first year.
2013 - 2017

Universidad de Cartagena

Software Engineer

Scientific and engineering aspects of computing, including programming, algorithms and data structures, computer architecture, database systems, computer simulations and data science.

Product Management
Product Roadmapping
Release Planning
Backlog Management
Agile Methodologies
Scrum / SAFe / Kanban
Sprint Planning
User Story Creation
Data & Analytics
Data Visualization
KPIs and Metrics
Data-Driven Decisions
Leadership
Stakeholder Management
Cross-Functional Teams
Risk Management

Academic Changemaker

Universidad de Cartagena, 2024

Recognized for transformative contributions to the Software Engineering program curriculum and industry partnerships.

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Knowledge Catalyst

Entrepreneurial Seminars, 2019-2023

Empowered 500+ engineering students with practical entrepreneurial knowledge, bridging academia and industry realities.

Media & Thought Leadership

Industry Voice, 2019-2021

Advocated for Latin American entrepreneurs in global tech conversations through media interviews and podcasts.

Entrepreneurial Strategies

Universidad de Cartagena, 2019

Presented key strategies for enhancing entrepreneurship to 300+ attendees, covering financial management, leveraging opportunities, and building sustainable businesses.

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Podcast Guest Speaker

AIESEC, 2019

Featured on the Live The Experience Podcast, sharing unique perspectives and insights on youth leadership and professional development.

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